PRODUCT PLAYLIST

Product Playlist is a biweekly video series with a laid-back, "artists unplugged" vibe, drawing inspiration from the nostalgic iPod silhouette commercials and Spotify’s sleek user interface.

I led the design of the series’ visual identity, blending minimalist, grid-based layouts with album art-style graphics, progress bars, and vinyl motifs. We incorporated elements reminiscent of a recording studio—audio meters, sound wave animations, and abstract DJ mixer renderings—to enhance the series' modern yet artistic feel, while keeping the focus on the product updates and demos in each episode.

Client : Brandlive

Creative Director + Creative Producer : Saira Mathew

Animation and Design : Pete McDonald, Silke Sieler, Will Pietsch, Harbor, Saira Mathew

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